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Four mobile marketing pitfalls to avoid - Marketing Forward Blog
Mobile is an important marketing channel, but there are several pitfalls organizations should avoid when optimizing their mobile strategy.
Auto-Motives: What “drives” American attitudes towards cars? - Marketing Forward Blog
Experian Simmons created the Simmons Auto-MotivesSM consumer segmentation system, which places U.S. adults into one of five mutually exclusive segments based on their attitudes ...
Top news and media websites for key voter segments - Marketing Forward Blog
Stats show that an ever-increasing amount of campaign spend is for online advertising and social media targeting specific audiences with messages.
Why Your Customers Aren’t Getting Your Emails - Marketing Forward Blog
Savvy marketers know that email is one of the most important and cost-effective communication channels in their toolkit. But as customer databases grow
Experian CheetahMail’s digital summit kicks off tomorrow in Las Vegas - Marketing Forward Blog
Experian CheetahMail’s digital summit
All the Single Ladies: Unmarried women comprise an increasing share of the population - Marketing Forward Blog
Women already account for a majority of the total U.S. population, and in recent years, Experian Simmons found that the share of adult women in this country who are not married rose ...
Track ahead of the competition - who will make it to finish line? - Marketing Forward Blog
Whether you’re an athlete or a marketer, preparation and knowing your competition gives you an edge in the game. This got us thinking about what sports are winning the online medals ...
How to overcome dirty data - Marketing Forward Blog
Customers are the life blood of every organization. With customers comes information, and no matter the size or the industry, every organization has some
Lifestyles of Team USA fans vary by sport - Marketing Forward Blog
The Olympic teams’ site visitors tend to be men. The swimming site attracted the largest share of male visitors at 60%. Basketball and track & field close behind with 58% of visitors...
Fast Facts About Viewers of the Men’s and Women’s NCAA B’ball Tournaments - Marketing Forward Blog
March Madness is in peak form as the Sweet Sixteen for both the men’s and women’s basketball tournaments has taken shape. We have developed some interesting insights around viewers’ ...

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Get your FREE Experian Credit Report updated every 30 days

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  • Updated every 30 days
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